Friday, March 03, 2006

Study shows people don't want TV / Music on their cell

"According to a survey conducted by RBC Capital Markets, about 75 percent of roughly 1,000 people polled said they had no interest in watching TV on their cell phones. And about 70 percent said they didn't see themselves using their cell phones for musical entertainment." --

While I'm not surprised to see that most people aren't ready for this feature yet, I am surprised to see how many people are, in fact, interested.

Of particular note is that only 15% of the people surveyed were under 30 years old, and nobody under 21 was surveyed. Since the people most expected to be interested in these features are people under 24 years of age, this makes for unreliable results. How about a survey of people 25 and under who want these features? Of course my grandmother doesn't want to watch tv on her cell phone, but what about your average high school or college student?

Of course, it's likely difficult for such a survey to target people who are most likely to use such features. Considering these are also the people least likely to have a home phone, and surveyors can't call cell phones, it becomes almost impossible to know what percentage of people really are looking forward to this ability to become ever more mobile.

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